A picture says more than a 100 words
The famous saying is also applicable for planograms!
There is a clear role for schematic planograms in relation to "story-telling". It is a powerful way to communicate the thoughts behind the chosen layout.
Schematic planogram. Colors indicate product-segments.
However, professional companies usually don't think schematic planograms are sufficient. They also want to use "real-life" planograms, that give an accurate view on how the layout would look in store. Both versions of Retail Shelf Planner offer this capability using specific product pictures, so-called "Live Images".
"Real-life" display with Live Images.
Do it yourself, or outsource?
Collecting, measuring and making photo's of all products in a category, and then manipulating the images so that they are usable, is a time-consuming job. Especially if you don't have access to a photo-studio with the required equipment and software.
Do you prefer to avoid all this work, and concentrate on using the Retail Shelf Planner software to support your commercial activities? In that case we can take on all needed tasks for you. Depending on your requirements, we can take care of the whole process from visiting stores to purchase the items up to the deliver of ready-to-use information and product images.
Visit our special website Retail Product Images for more information, or contact us to discuss your wishes and all possibilities.
Do you prefer to do it yourself? No problem! The white paper "Product database & Live Images" provides you with more info and tips. (Opens in a new window.)
Even more realistic in combination with Point-of-Sale materials.